Save the Strand!

My favorite store in the entire world might be in trouble because of COVID-19:

The Strand Book Store in New York City has stood as a source of pride for the Bass family for 93 years. With its famous slogan “18 Miles of Books,” the Manhattan shop has weathered the Great Depression, survived 9-11, and gone to battle with Amazon (AMZN) — all without a single layoff.

That all changed in March, when owner Nancy Bass Wyden, the granddaughter of founder Benjamin Bass, made the painful decision to cut nearly 200 jobs because of the coronavirus.

“We shut everything down. We shut our store down, we shut our website down, we shut our warehouses down, because we were very concerned about the safety of our employees and the customers,” Wyden told Yahoo Finance. “We went from over 200 employees to 12 employees to conserve the payroll.”

More than two months later, the Strand is still in limbo: A little more certain about its next few months with loans secured through the government’s Paycheck Protection Program (PPP), but uncertain about its long term viability, given business lost from a sudden economic shock.

The store partnered with a third party seller to revive its online business, but Wyden worries if health concerns will trump the bookstore experience when she reopens.

“There’s probably going to be a mandate on how many people can be on each floor, how many people can come to events, having to distance people six feet apart … everybody’s going to wear a mask,” Wyden said. “I wonder about those components because people love to come in the store and just get lost in the stacks, and they love to browse, and I just worry is that going to get in the way of people having that freedom to browse here as long as they want to.”

Hopefully they’ll make it. No trip to NYC is complete without visiting the Strand and leaving with a book or ten.

You can buy items from them online, though shipping to Canada isn’t cheap. In the alternative, it might be nice to divert a book purchase you were going make from Amazon to a neighborhood bookstore instead.